Campus Insiders Partners with MLBAM and 120 Sports to Stream Inaugural NOVA® Home Loans Arizona Bowl Featuring Exclusive, First-of-its-kind Production
Wednesday, December 23, 2015 - Chicago, IL: - For the first time ever, college sports fans tuning into the Campus Insiders stream of the NOVA® Home Loans Arizona Bowl featuring Nevada vs. Colorado State on December 29th will enjoy an NCAA bowl game within an immersive, real-time and multi-faceted digital media experience. The enhanced viewing experience using the proprietary 120 Sports video player technology - developed and powered by industry leader MLBAM - will give fans instant access to the traditional game production synchronized with supplemental, digital-only news, information, statistics, social media buzz, and other interactive elements, each live-produced by a dedicated content staff.
In addition, Campus Insiders and 120 Sports will co-produce digital-only pre-game, halftime, and post-game coverage as well as real time cut-ins featuring live analysis, commentary, and social media updates. The enhanced video experience will originate from the 120 Sports studios and feature on-field reporting from Campus Insiders host, Shae Peppler, along with other on-site production elements.
Campus Insiders' live coverage will begin at 7pm ET with the NOVA® Home Loans Pre-game show. Shae Peppler will take fans right up to kick-off with up-to-the-minute news, interviews, and features. An extended halftime will include first-half highlights and analysis from Mountain West special correspondent, Wyoming defensive end Eddie Yarbrough. Plus, College Football Playoff semi-final reports from Campus Insiders teams in Dallas and Miami will be featured as part of the halftime show. Immediately following the game, Campus Insiders continues coverage of the trophy presentation, interviews and post-game press conferences.
Through the partnership, fans can access the enhanced experience delivered via the video player's integrated 'data cards' on both Campus Insiders and 120 Sports platforms including CampusInsiders.com and the award-winning suite of 120 Sports mobile and tablet applications.
"With MLBAM's data cards integrated into the viewer experience, fans will be able to consume all of the game action and corresponding media through one device, whether that's your PC or phone," said Crowley Sullivan, Executive Vice President, Campus Insiders. "No more switching from one device to the next. Just lean back and take it all in - or tap away at the data cards for deeper coverage when you choose - within one experience."
Campus Insiders, the official media partner of the NOVA® Home Loans Arizona Bowl, will be simulcast internationally on CampusInsiders.com, 120Sports.com, 120Sports iOS, android and AppleTV apps as well as Verizon's go90TM app. In addition, a partnership with American Sports Networks will allow fans to watch via syndicated broadcast stations reaching over 90 million homes.
About Campus Insiders
Campus Insiders, a Silver Chalice Network, is the premier online destination and leading content source for college sports fans. Campus Insiders features high-quality content, including live studio shows, video-on-demand (VOD), nearly 3,000 live games and more, available on multiple platforms and distribution points. For more information, visit www.campusinsiders.com and follow us on Facebook at www.facebook.com/campusinsiders and Twitter www.twitter.com/campusinsiders.
About 120 Sports
120 Sports is a first-of-its-kind network partnership involving multiple leagues and media properties created for the digital generation and the devices it uses most. In 120 Sports, today's fans have access to unauthenticated video programming through a new platform built to intuitively integrate video and data in ways they haven't experienced before. Equity partners in 120 Sports include Time Inc. /Sports Illustrated, MLBAM, the NHL, the PGA TOUR, Campus Insiders and Silver Chalice.
Established in June 2000 following a unanimous vote by the 30 Major League Baseball club owners to centralize all of Baseball's Internet operations, MLB Advanced Media LP (MLBAM) is the interactive media and internet company of Major League Baseball. MLBAM manages the official league site, MLB.com, and each of the 30 individual Club sites to create the most comprehensive Major League Baseball resource on the Internet. MLBAM also develops, deploys and distributes the highest-grossing sports app, At Bat, as well as manages live video content for dozens of sports, news and entertainment clients. It captures, encodes and distributes tens of thousands of live video events annually, powering more live events on the Internet than any other property in the world.
About the NOVA® Home Loans Arizona Bowl
The NOVA® Home Loans Arizona Bowl was sanctioned in March 2015 as the 41st NCAA college football game and the third bowl game staged in Arizona. Kicking off in December 2015, the bowl game will feature two teams from the Mountain West Conference - Colorado State University and the University of Nevada. The NOVA® Home Loans Arizona Bowl is dedicated to promoting community engagement and support in the Tucson area. For more information about the NOVA® Home Loans Arizona Bowl, or for ticket information, visit www.azbowlgame.com.